Sound Of Summer Music Festival in San Antonio, TX took place on August 30-31st at Nelson W. Wolff Municipal Stadium. They new festival had a promising lineup featuring headliners Boombox Cartel, Tyga, PNB Rock, and Trey Songz and performances by Dej Loaf, 10k.Caash, Famous Dex, Chief Keef, King Kyle Lee, and more. Like most first year festivals Sound of Summer experienced a lot of setbacks and seemingly not much went as planned.
Day one drew in a couple hundred attendees as it featured performances by NLE Choppa, Blake, Tay Money, Dymond J, Yung Kee, Crizzly, and Chief Keef. The day included early on cancellations by 10k.Caash and 24 Hours. Female artist, Tay Money cut her set short as the crowd was not up to her standards. Both headliners, Boombox Cartel and Tyga cancelled their performances via social media due to “production issues.” Chief Keef’s set was pushed back and extended in an effort to fill the time gap.The producer of the festival did not announce the cancellation of Boombox Cartel until mere minutes before he was set to take the stage which sent attendees rushing towards the exits. He was replaced with another dj set by Crizzly. It was not until Crizzly’s set ended that festival goers realized that Tyga too had cancelled.
With day one off to a rough start, day two drew in a minimal crowd starting with around 30-40 people and expanding slowly as the night went on. Multiple artists pulled out of day two including Klo, Carter Cruise, Famous Dex , Dej Loaf, and more. Day two hosts Instagram stars Chicklet and Maleni posted a video to Chicklet’s Instagram which stated that he had arrived in San Antonio but had not heard back from the festival team, “we have not heard nothing from nobody since we landed.” By 5:30 pm, it became a guessing game of which artists would actually show up. As social media confirmed Trey Songz was in San Antonio, it became a guessing game worth waiting for. Eventually a new revised lineup was posted online that promised sets from JUSTCALLMECOLE, E-Man, Kelow Latesha, Riff Raff, King Kyle Lee, YBN Nahmir, Jhay Cortez, PNB Rock, and Trey Songz. Despite the threat of technical difficulties and a re-arranged lineup, day two delivered delivered all of the artists on the revised lineup. By the time Trey Songz hit the stage to perform hits including “Invented Sex,” “It’s a Vibe,” and “I Need a Girl.” It seemed as though most of the audience had forgotten just how hot of a mess the festival was as they sang along.
Though the festival had a nice setup including multiple shaded tents with chairs so attendees could escape from the sun, affordable and delicious food trailers, and ample supplies of water; the festival missed the mark on marketing, ticket sales, and providing the artists it’s lineup promised. With so many artist cancellations and the lack of attendees, it would be a great surprise if Sound of Summer returned for a second year. Just like day two’s lineup, the return of this festival will be a guessing game.